Sell

  • August 28, 2020

A very powerful quote from a book called
‘Sell’….. by Subroto Bagchi.

Certainly, one of the best read not only for people in sales but for professionals across domains.
The book consists of 30 small chapters and each one of them is refreshing to read. It has many delightful anecdotes correlating to core attributes of sales.

Book perfectly dwells into an entire sales environment and harps on few of the must have attributes including an Art of storytelling and Empathy led approach.

It’s not about the offerings or the price point but the VALUE as a trusted partner you have been able to create is what matters the most.

Creating a Value is much more than just fulfilling the need. To do that one needs to CONNECT with the problem & feel it with all the compassion.

In spite of all the transactional nature of the business, at the core of sales are people. They are the one who can catalyse conversations and thus can enrich entire experience.